Lindsey Schultz Design is a full-service Interior Design Studio based in Scottsdale, Arizona. She specializes in large-scale, high-end residential design that extends beyond Arizona’s borders. From new constructions to renovations and whole home furnishings, Lindsey offers a comprehensive range of services to bring your vision to life.
bespoke interiors as unique as you
Lindsey Schultz Design
services
Brand Strategy
Tagline Curation
Brand Identity
Web Design & Development
Collateral Design
As Lindsey Schultz Design continued to grow, the brand no longer reflected the level of service or experience she offered. Her website felt disconnected from her high-end interior design work, making it difficult to confidently showcase her projects and attract luxury clients.
The business had evolved, but the brand had not yet caught up.
The challenge
We began with brand strategy to uncover the heart of Lindsey’s work. Her love for varied design styles, her belief that homes should reflect the people who live in them, and her desire for clients to feel relaxed and confident throughout the process guided every decision.
From there, we created a refined visual identity and digital presence that felt elevated yet approachable. The work included brand strategy and messaging, visual identity design, website design and development, and a fully aligned digital home built to support trust and conversion.
our approach
The visual direction, 'Laid-Back Luxury', balances sophistication with comfort. Contemporary yet classic typography, organic shapes, earthy textures, and a warm neutral palette create an aesthetic that feels timeless and soulful. Subtle black and gold accents add polish without feeling overdone.
The custom typography and abstract monogram bring personality and individuality to the brand, reflecting Lindsey’s belief that design should never fit into a single box. The result feels dynamic, chic, and lived-in, much like the spaces she creates.
brand attributes
Inviting
Timeless Elegance
Modern
Refined
Organic
Luxurious
Minimal
Clean
visual direction
Lindsey Schultz Design now has a brand and website that truly reflect the experience she offers. Her digital home feels confident, cohesive, and unmistakably her. The brand builds trust with high-end clients, supports long-term growth, and gives Lindsey the freedom to evolve creatively while staying rooted in a strong foundation.
What once felt misaligned now feels intentional, recognizable, and ready to grow.
The transformation
